A studio for brands that want to be felt, not just seen.
Art e Craft is a multi-disciplinary creative studio building visual systems for ambitious founders, fast-moving startups, and brands ready to grow up. We sit at the intersection of strategy, illustration, and motion.
No templates.
No corner cutting.
No exceptions.
Every project starts with a real conversation, not a form to fill out. And it ends with assets built to move actual metrics: recall, recognition, revenue. That’s the only version of “good design” we’re interested in delivering.
It started with too many bad experiences on the other side of the table.
Before Art e Craft existed, the same problem kept showing up. A freelancer would take on more work than they could handle and go quiet halfway through. An agency would hand the project to a junior designer once the pitch call ended.
The result was always the same: average work, delivered late, with no one actually owning it. Art e Craft was built to be the opposite. One studio, one point of contact, and a Creative Director who stays on the project from the first sketch to the final file.
“One studio, one point of contact, and a senior creative leader who stays on the project from start to finish.”
A quick look at where things stand.
Three things that never change, no matter the project.
One Creative Director, Every Project
No handoffs between departments. The person who understands your brand stays with it start to finish.
The 48-Hour Rule
You hear from us within two days, always. Silence is the one thing we don’t do.
Zero Risk on Our Side
If something isn’t working on our end, we fix it quietly and quickly. You never have to manage that problem yourself.
Not a freelancer. Not a big agency.
Something built in between.
Freelancers are affordable but unpredictable. Big agencies are dependable but slow and expensive. Art e Craft sits between the two on purpose: small enough to move fast and stay personal, structured enough that nothing falls through the cracks.
Affordable & Solo
Move fast initially, but unpredictable capacity, high risk of communication drops, and no backup team when issues arise.
Fast & Senior-Led
Small enough to move fast and stay personal, structured enough that nothing falls through the cracks. Dedicated senior direction on every file.
Dependable & Heavy
Full-service roster, but slow turnaround, heavy retainers, bloated account layers, and junior handoffs after the pitch.
Meet the people actually doing the work.
Rajneesh Negi
Creative Director & Brand StrategyGuiding every identity from first sketch to final release without departmental handoffs.
Aniket Verma
Lead Visual & Motion DesignerTransforming static brand systems into dynamic motion systems and kinetic typography.
Simran Kaur
Senior Brand IllustratorCreating distinctive visual worlds, custom illustration kits, and mascot universes.
Devendra Roy
Design Operations & SystemsKeeping every project on the strict 48-hour cadence and ensuring seamless delivery.
Curious if we’re the right fit for your brand?
Send us a message. We’ll tell you honestly if we’re the right studio for what you need, even if the answer is no.